Latest hair trends and technologies in hair care

hair trends

Refresh your look with the latest hair trends and technologies in hair care

how ‘up to date’ is your hair? Remember, seasons change and so does the texture of your hair. Doing the same thing over and over again isn’t the best way to care for your hair, nor does it ensure that you look your best.

New hair trends

Colors :

The biggest trend this year is solid colour instead of varying shades, says Michael Conlin, owner of Pure Hair in Dunkeld, Johannesburg.

Instead of adding highlights to darker sections and using different techniques.

for example, the French balayage (where colour is applied using a ‘freehand technique’ without foils), ecaille or tortoiseshell (blending multiple shades), ombré (gradual blending

of one shade to another, usually from light to dark) or sombré (softer, more subtle version of ombré, which is still popular, by the way).

think clean, strong, striking and classic colours like copper, brown and red if you want to tap into the latest trends in hair.

The shades are strong, rich and deep for a solid colour. And no, it doesn’t look natural, nor should it, the days of using many different shades to create a natural and more subtle look are gone for now.

Colour is a strong accessory and it’s something to play with so be adventurous and make a statement.

Every shade of grey, from silver white to full metal, remains a trend, but more metallic and softer pastel shades are now coming into style.

Edgy and adventurous

The key thing to remember about the new styles is that they’re anything but subtle, the buzzwords are edgy and adventurous.

The natural, unkempt look is a thing of the past.

The latest looks are sharply cut, often asymmetric and deliberately styled.

Deep side partings, striking middle partings, more length on one side than the other, these are just a few of the interpretations of this trend.

Fullness and texture

There is greater emphasis on fullness and texture because these styles are unforgiving if your hair isn’t in great condition or has poor texture.

Bright, intense colour treatments don’t work well on hair that isn’t shiny and healthy.

The new Olaplex salon treatment that can be applied both before and during chemical treatments, such as colour or bleaching, has caused a mini revolution in recent years and stylists are going crazy for it.


The best thing about this product is that it can be used on all hair types and textures, and it works no matter what chemical processes or treatments your hair has been exposed to, or to which you plan to expose your hair!

It can be combined with any chemical salon process, for example, you can mix it with your hair colour or use it before a keratin treatment to protect your hair, keeping it shiny and in great condition.

Think of it as an insurance policy that looks after the health of your hair.

For creative colours and styles, this treatment is a gift from the gods.

Now you can apply any colour under the sun to your hair, without damaging it.

Since strong, striking colour is the new trend, it’s important to invest in really good quality shampoo and conditioner.

A good salon colour treatment is expensive, so take care of it and make it last longer by using the right products at home.

Shampoos with colour pigments are a great help in terms of pushing colour back into the hair once it starts fading.

1 Argan Oil Heat Defence Leave In Spray (R69,95).

2 Creightons Frizz No More Smooth & Shine Blow Dry Cream (R59,95).

3 Vichy Dercos Energising Shampoo (R199).

4 L’Oréal Série Expert Vitamino Color Soft Cleanser (R225).

5 L’Oréal Paris Prodigy Extraordinary Colour Cream (R199).

6 Ghd Advanced Split End Therapy (R320). 7 Africa Organics Marula Hair Treatment Oil (R85).

TRY : L’Oréal Série Expert Vitamino Color Soft Cleanser (R225) for colour radiance protection with no sulfates; or the Schwarzkopf Professional Bonacure Color Freeze range (from R215 to R310) to prevent fading and loss of colour.

Home colour is the other option. (hair trends)

The latest products are all in love with oils because they condition the hair and maintain colour beautifully.

TRY : The new L’Oréal Paris Prodigy Extraordinary Natural Colour Micro-Oil Technology (R194) maintains the natural contrasts of your hair, completely covers any grey and transforms highlights.

It gives a natural, well-groomed look without the obvious signs of coloured hair because the regrowth at the roots isn’t so noticeable.

Reflections Ammonia Free High Gloss Definition Colour in Natural Blonde 6.01 (R65) contains aloe vera, green tea and keratin that provide lasting nutrition for healthy, beautifully coloured and glossy hair.

You could also have some fun with temporary colour that washes out instantly and doesn’t affect the condition of your hair.

TRY: Label.m Powder Pink Spray (R280) for some pink funk if you’re in the mood.

Oil’s star is on the rise and you can’t go wrong by investing in a good hair oil.

There is nothing better for the condition of your hair than a daily dose of oil.

TRY: Argan Oil Heat Defence Leave In Spray (R69,95); Africa Organics Marula Hair Treatment Oil (R85); or Evolution Keratin Argan Oil (R460).

Silver foxes : great, Greater, Gry (hair trends)

Silver, grey or white hair has become a huge fashion trend in recent years.

All over Pinterest you’ll see how trendy it is.

And it’s not only older women who are going grey, it’s also stylish young women who are going for it.

If you decide to embrace your grey there are a few things you should know beforehand, cautions Shelene Shaer, owner of Tanaz Hair in FLORIDA : ‘Grey hair trends is like a stranger moving into your house.

The way you cut and style your hair needs to change.

Shampoos and products that enhance texture and shine become very important.

You’ll have to learn how to style your hair differently because grey hair can be tricky to handle and is often coarser than regular, or coloured, hair.

So be prepared for it to take you longer to blow-dry and style, and ask your stylist to show you a few new techniques.

A clever cut will go a long way towards making your life easier if you decide to go grey.

TRY : Clever products like the new Ghd Platinum Professional Styler  Ghd Platinum Professional (R2 899), that is scientifically designed to minimise damage to your hair while straightening, or FHI Heat Stylus (R1 995), that works like a brush and can be heated to style the hair and give it volume, lifting it at the roots or making beautiful curls whatever your heart desires.

Ageing Hair (hair trends)

As your body ages, so does your hair.

This applies to the process of each hair going through its natural cycle, growing older chronologically and eventually falling out.

But it is also about the way in which hair follicles produce ‘older’ hair that is finer and has less volume.

This is caused by environmental factors, hormones, heat treatments and chemical treatments.

Exposed to too many of these, your hair could become decades older than you are even a 25-year-old could have the hair of a 60-year-old.

The Signs of Ageing

Your hair loses volume and the individual strands of hair become thinner.

The best remedy is protein to help rebuild volume and strengthen your hair.

TRY : Philip Kingsley Body Building Conditioner (R240), or Palmer’s Deep Conditioning Protein Pack (R21,95).

Thinner strands

Your hair loses volume and the individual strands of hair become thinner.

The best remedy is protein to help rebuild volume and strengthen your hair.

TRY : Philip Kingsley Body Building Conditioner (R240), or Palmer’s Deep Conditioning Protein Pack (R21,95).

Less Hair

The natural hair-growth cycle is between two and seven years and healthy hair should grow at roughly a centimetre per month.

As the years go by, hair follicles become smaller and weaker, while some of them might die off, which could lead to less hair.

Wonderful new research results have shown that products containing aminexil make it possible to lengthen the lifespan of your hair considerably and it appears that even dead follicles can be reactivated and revived.

TRY : The Kérastase Densifique range (from R290 to R1 185); or Vichy Dercos Energising Shampoo (R199).

Also try supplements like Nu-Hair Treatments Multi-Nutrient Tablets for improving and maintaining healthy hair and treating hair loss or thinning hair (R109), or Perfectil Triple Active Skin, Hair & Nails (R117).

Brittle weakened Hair

Hair becomes brittle and weak, while also losing volume. You need products that strengthen your hair to prevent splitting and breaking.

TRY: Ghd Advanced Split End Therapy (R320).

Invisibobble The Traceless Hair Ring (R80) protects against breaking when you tie up your hair.

Dehydrated hair tends to be frizzy and coarse. To prevent dryness you need to use products that push moisture back into the hair and keep it there.

TRY : Creightons Frizz No More Smooth & Shine Blow Dry Cream (R59,95); Palmer’s

Coconut Oil Formula Repairing Conditioner (R73,95) to repair and renew dry, damaged

hair with coconut oil and keratin, Palmer’s Coconut Oil Formula Shine Boost Hair Polisher

Serum (R98,95), or Evolution Keratin Moisturizing Shampoo and Conditioner (R270 each).

Dullness lack of shine

Greying hair that is losing pigment has a rough texture so it cannot reflect light and therefore looks dull.

You need products with keratin fibres to revive and repair your hair’s shine.

These products fill in the gaps inside the hair shaft if your hair has become weak over time.

Think of rope that has frayed and now becomes smooth and strong again.

TRY : Label.m Therapy Age-Defying range (from R250 to R500) with white caviar to make your hair look strong, bouncy and youthful, HR Placenta Hair Restructurer and Sealant (R29,95 for three ampules), or Kérastase Densifique Sérum Jeunesse (R1 185).

coarse texture (hair trends)

Your hair needs collagen to combat coarseness and to stay smooth and soft.

Keratin contains fibres that fold over each other hair trends in an interlocking pattern that resembles that of a tiled roof.

The ‘tiles’ of ageing, damaged hair have become disturbed over time and this weakens your hair.

TRY : Label.m Therapy Age-Defying Recovery Mask (R350) hair trends.